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Apply for Marketing Manager
Own the Go-To-Market Initiatives for device launches in the Offline Channel.
Own and drive the marketing inputs for delivering on the Customer Experience and Sales goals for Large Format Retailers’ and 3P Partners’ Online experience (Offline.com).
Support expansion and profitability goals of the Franchisee Channel (Kiosks) through Fixtures, Visibility elements that are both of high quality and cost effective.
Own the monthly retail audit mechanism for the Offline channel
Work with the internal teams to deliver innovative, relevant and data driven demand driving initiatives for the offline channel.
Understand, interpret and build on the learnings from all of our methods and systems for measuring and monitoring marketing effectiveness, including brand awareness, brand equity, and sales results.
Vendor Management & Cost Optimization.
Create and present high-quality documents to senior leadership both inside and outside the company.
Be the Voice of the Customer for the Offline and Category GTM teams. Collect, document and act on offline customer feedback leading to superior customer experience.
Run A/B Experiments to learn and drive the Customer Experience and Sales goals.
1+ years of Marketing Management, Brand management or equivalent experience.
Experience identifying customer need gaps, defining brand identity, developing the marketing roadmap for a brand.
Exceptional written and verbal communication skills with the ability to create compelling positioning/messaging strategy and present complex information clearly and concisely.
Strong analytical and quantitative skills with the ability to use data and metrics to justify requirements, features and drive marketing channel wise efficiency
High attention to detail and proven ability to manage multiple, competing priorities simultaneously with minimal supervision.
Collaborative working style. Must work well in a team environment
Must have bias for action and strong work ethic.
MBA or advanced degree is preferred
Brand Management, Product marketing management, and 1-2 years of industry experience is highly desirable.
Years of experience
6 years and above
Year Of Graduation
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